Were you hoping I had a contrarian view on the prevailing pro-keyword consensus? If so, I’m sorry to disappoint, but the short answer is: VERY IMPORTANT! So important, in fact, I’ve taken to calling it the Tyranny of Keywords.
Simply put, if the resume you submit doesn’t contain enough keywords that reflect the skills and knowledge areas in the job ad, you probably won’t make even the first cut. All that trouble for nothing. [Read more…]